The Graphic Artist collaboratively manages the graphics component of the seasonal design development process by executing the creation, coordinating the production and working closely with the Graphic Designer(s) on the design and layout of original, trend-appropriate graphics concepts for all design needs, including garments, logos, illustrations, tags and labels.
ROLES & RESPONSIBILITIES
Strategy & Innovation
- Research and identify graphics trend directions in collaboration with Design Director; develop themes and concepts; create presentation boards for meetings and mock-ups
- Monitor new trends, techniques, treatments and resources in graphic design and production
Operations & Results
- Execute compelling graphic deliverables for garments, logos, illustrations, photographs, tags, labels; create camera-ready art and color separations; coordinate with Graphic Designer(s) and Senior Graphic Artist to incorporate graphics into line
- Serve as technical and artistic resource and provide expert knowledge on graphics aesthetics, processes, production methods and treatments for design team, merchants and production; collaboratively manage reference library
Customers & Relationships
- Manage follow-up with internal partners in design and production; manage interoffice communication and relationships with vendors and manufacturers; manage existing relationships and develop relationships with new suppliers, vendors and business partners to monitor trends, leverage new resources and implement most current processes
- Partner with the Law Department to ensure that graphics/designs do not infringe on intellectual property rights and register new rights where necessary
- Partner with IT to monitor and make recommendations for enhancements, upgrades and purchases
Leadership & Teams
- Contribute positively to team dynamic and manage up where necessary
- Attract, develop and retain talent
- Monitor and evaluate performance of individuals
